Baggu is a popular eco-friendly bag company founded in 2007 by Emily Sugihara and her mother Joan Sugihara. Based in California, Baggu is known for its minimalist and sustainable designs. Their signature product is a reusable nylon shopping bag, available in various colors and patterns, which can be folded into a compact pouch for easy storage. The company places a strong emphasis on reducing single-use plastic waste and promoting a more sustainable and stylish approach to everyday bags.